Migration to Magento 2 and eCommerce site restyle.
GMT 2000 is a point of reference in Italy for the supply of acupuncture products and its online business has always been run using Magento, a platform that has helped to support and fuel its commercial growth.
Mainly targeted to professional customers, the site contemplates purchasing dynamics often envisaged in the case of B2B eCommerce sites such as, for example, prices according to quantities and the possibility for the user to simultaneously add to cart more variants of a given article from the same product page.
For its online business, GMT 2000 has always used Magento, a platform that helped the company to fuel its commercial growth.
The decision to renew the site by migrating to Magento 2 arises from the desire to offer customers improved shopping experience and, at the same time, to have a more up-to-date eCommerce system also with regard to a simplified catalog and order management.
Lasted about 5 months, the project led to an important relaunch of the company's commercial presence with a relevant return both in terms of business and image.